The brief
We’ve been working with Thrive Group. since January 2023. We are essentially Thrive’s marketing department, functioning as an extension of their team. We support them with their day-to-day marketing needs, as well as formulating their marketing strategy to deliver a number of key campaigns throughout the year.
The most beneficial marketing activities for the Thrive team typically encourage audience interaction. Seasonal campaigns provide them with opportunities to get in touch with their key clients, keeping Thrive at the forefront of their minds when they have recruitment needs to be met.
The project
One such campaign was their summer engagement strategy. Thrive pride themselves on sourcing exceptional candidates for a wide range of roles, so we designed a campaign based on finding 'spec-tacular' candidates for summer holiday cover. Along with email marketing, social media content, and a printed postcard style flyer, we also sourced some Thrive branded sunglasses. These provided a great talking point, and an ideal opportunity for the Thrive team to get out and about and visit their key clients.
From design and print, to social media and email marketing, we continue to work with Thrive on their marketing strategy to deliver engaging and innovative ideas and support them in growing their brand.