The Brief

As Flagship Homes prepared for one of their first new home developments at The Nest, Aldeburgh, they approached us to support their all-important marketing strategy. They were looking for a local marketing agency that could provide a full-service suite including branding, graphic design, print management and website development.

This initial project has evolved into a strong ongoing relationship, leading us to support Flagship Homes in marketing eleven new property developments so far. With each development a unique part of Suffolk's regeneration, the marketing requirements vary depending on the location, size and target demographic.

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Testimonials

"We started working with Swallow Marketing in January 2019 on a new homes development. It soon became clear that Chris and his team were able to offer us far more than other agencies we had worked with. Swallow Marketing were able to coordinate all the services we needed, offering us a one stop shop. This saved us a considerable amount of time and has streamlined our processes for future projects. The team are very responsive and are happy to stretch our thinking, nothing is too much trouble. Swallow Marketing not only delivered the assets we were after but also guided and advised us on new technologies. What has been delivered so far has been fantastic."

Katie Barker, Director of Sales & Marketing
Flagship Homes

The Solution

With our consultancy expertise, we help Flagship Homes to develop their marketing strategy in line with the unique needs of each development. This means we collaborate on an exciting range of marketing services, including:

  • Brand development & design
  • Advanced web development
  • CGI imagery
  • Signage production & installation
  • Photography
  • Videography including drone and animation
  • Print management
  • Custom branded material

Together, these form a holistic marketing approach that tells the story of each development, allowing Flagship Homes to not only market and sell properties but the potential of the good life at each unique housing site.

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The Result

We assist Flagship Homes through every stage of their development marketing process, from the pitching and planning stages for local governments, to selling their final few plots to homebuyers. With each development, we challenge ourselves to push beyond standard methods of property marketing, a process that sees many properties sold on-spec before the first brick has even been laid.

While with each new development comes a new challenge, we thrive on the opportunity to continue advancing with innovative marketing solutions, proud of the one-stop-shop relationship we have developed with Flagship Homes.

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